The Lean Brand boils branding down to its simplest elements: Story, strategy and symbol. Get a fully customer tested brand to help you go to market with confidence.
Explore and develop a unique and authentic brand story through a series of discovery workshops, that define your brand's voice, personality and positioning.
Who speaks on behalf of your brand? What is the right message and highest value channels? The next step is to Identify your brand values, messages and how to connect with you primary audience. Create a strategic plan that includes communication channels, content, frequency and key objectives.
The last piece of the puzzle is you brand’s aesthetic. Rooted in research and qualified with audience testing, our design team will craft a comprehensive visual identity for your brand. The end result is concise, practical and customer focused.
To keep up with the pace of digital innovation, we are customer focussed, efficient and evolve at the same pace as your product.
We use a lean approach and methodology paired with rigorous research to test, measure, learn and build a brand.
A rapid process is used to deliver an authentic brand in two weeks.
Customer tested brand that resonates with your primary audience not just founders or marketing teams.
Not just a pretty logo and colour palette. The Lean Brand sprint delivers the essential elements of your brand. Story, Strategy and Symbols.