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Chloe Smith

FutureProduct: What Role will Generative AI Play in Shaping Skillsets and Various Industries?

Part Two – Merging the transformative potential of Generative AI with the workforce

FutureProduct: What Role will Generative AI Play in Shaping Skillsets and Various Industries?


Generative AI is poised to revolutionise skillsets and industries much quicker than we might anticipate. Its ability to generate realistic images, music, and text opens up new possibilities for design, marketing, telecommunication, and more. As the second blog within our FutureProduct: Generative AI series, read on to unpack our speakers' insightful ideas on reshaping our approaches to creativity, and productivity, augmenting human capabilities and transforming various industries.

Hear from the following experts and their perspectives on AI’s influence… 

  • Kellie Barnes, ex-Chief Disruption Officer at Asahi – The interconnection of AI and humans in driving economic growth and addressing the ongoing debate on job losses
  • Justin Spyridis, CTO at Newgen Systems – AI's profound impact across industries while also introducing new vulnerabilities, ultimately shaping every aspect of our lives.
  • Rhys Hayes, Founder at IE – The advantage of combining human expertise with AI, whilst also foreseeing a golden era of AI-enhanced professional performance.

What role does AI play in shaping skills and various industries?

Kellie Barnes

“I believe that everyone has their perspective and viewpoint on this matter, and it's important to respect that diversity. However, what I find interesting is the idea that AI can feel both distant and yet very close to us.”

During her talk, Kellie Barnes brought attention to the intriguing concept of AI being both distant and close to us, emphasizing the need for further exploration. She also referenced the viewpoint of technologists who highlight the importance of accuracies and even hallucinations in AI, advocating for a balance and acceptance of imperfection. Kellie drew parallels to the long-standing debate surrounding job losses resulting from technological advancements and increased efficiency. Furthermore, she firmly asserted that AI and humans will continue to be interconnected, driving economic growth and impacting macroeconomics. Kellie suggested that new developments are on the horizon, with this interconnectedness expected to persist for approximately five to seven years.

Justin Spyridis

“It has the potential to impact all industries, but the extent of its benefits depends on how we adopt and integrate AI into various sectors.”

Justin reflected on the rise of IoT and its continued prominence, to then expand on how AI is pushing the boundaries and making “significant contributions in areas such as autonomous driving, telecommunication, financial institutions and security”. In the realm of security, AI has helped us identify and anticipate attack vectors that were previously unforeseen. However, he suggests that AI also “exposes us to new vulnerabilities”. The impact of AI is vast and touches nearly every aspect of our lives. “It truly encompasses everything, and only time will reveal the full extent of its impact. It's clear that AI has the potential to influence all industries in some way”.

Rhys Hayes 

“The integration of AI with such roles will likely usher in a golden era of AI-enhanced professional performance. From my perspective, this transition will happen much faster than some might anticipate.”

Rhys highlighted the imminent integration of AI in the content industry, explaining, "Those who combine their expertise with AI tools... will experience a medium-term advantage in terms of quality output." Hayes emphasised the collaboration between human intervention and AI technology, underscoring the significance of human creativity and expertise in generating high-quality content. He also noted a similar trend in non-professional service sectors like accounting, foreseeing a “golden era of AI-enhanced professional performance”. This transition will be supported by real-world applications and use cases that showcased the accelerated pace of AI adoption. 

The image was created using the following article as a prompt plugged into the AI tool, MidJouney

Key Takeaway

Generative AI is set to play a pivotal role in reshaping skillsets and transforming various industries, enabling enhanced creativity, productivity, and the augmentation of human capabilities. Its ability to generate original content and drive innovation opens up new possibilities, making it a powerful tool for shaping the future of work.

To read more from our Generative AI panel session, continue reading the following articles

  • Part One: What is Generative AI and Wat Problem is it Solving? read here
  • Part Three: What are Some of The government And Ethical Considerations Around AI? read here
  • Part Four: How Might Teams Implement AI into Their Ways of Working? coming soon

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