IE | Case Study | Mars - Starburst Digital Design
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Mars – Starburst Digital Design

Building the digital assets for the Starburst brand meant accurate engagement via online brand marketing with the target demographic of 14 to 24 year olds. Our online brand marketing design solution incorporated interactivity and humour to deliver an engaging experience for this very discerning audience.
Our design sought to capitalise on the significant brand heritage while bringing a fresh perspective to the extensive Starbust product range.
On this project IE’s role included project planning, design and execution.