The Victorian Minister said of the opportunity, “The Victorian Government, is pleased to use the Street View Trekker technology to capture 360 degree panoramas of some of Melbourne’s most visited attractions, including Federation Square, the Melbourne Cricket Ground, the Great Ocean Road and the Yarra Valley,” Ms Asher said.
Ms Asher said harnessing cutting-edge technologies, such as Street View Trekker will continue to be used promote Melbourne and regional Victoria.
“This latest project through Tourism Victoria, follows the success of stage two of the innovative Play Melbourne campaign, which featured ‘Remote Control Tourists’ equipped with wearable cameras and microphones who were directed to explore the city by prospective visitors via a purpose-built website,” Ms Asher said.
Megan Boundey, Product Manager for Google Maps, Australia and New Zealand said: “Whether you’re planning your next adventure along The Great Ocean Road or simply a digital explorer relaxing on your own couch, you’ll soon be able to take a virtual trip to some of Victoria’s most iconic landmarks on Google Maps. By loaning Street View Trekker to organisations like Tourism Victoria, we are able to capture even more of our beautiful country and share Australia’s diverse landscapes with the world.”