Rhys Hayes, CEO of IE Digital, said of this result, “for an Australian technology company like IE Digital to be partnering with APT to transform their digital business, and having that work be recognised on a global stage, has been incredibly rewarding,” he said.
“As a growing best practice industry wide, our team set up a dedicated space in IE’s Richmond office designed for the cross-functional team, of APT and IE, to co-locate together. This, coupled with our advanced design thinking and agile practices, was a core factor influencing the success of the product.”
APT Executive General Manager of global marketing and sales Debra Fox said IE’s dedication to the project had paid off. “To be recognised at the Webbys is a huge honour and a testament to the technical skill and digital project management expertise of the team at IE. They worked hard to understand our business. They navigated our hugely complex product portfolio to deliver a high quality platform that is simple, visually appealing and easy to use.”